YES AND Launches Organic VOTE Masks & Tees
FOR IMMEDIATE RELEASE
YES AND Launches Organic VOTE Masks & Tees
The timely, digitally native sustainable fashion brand, created by ECOlifestyle pioneer and Author Marci Zaroff, connects agriculture to popular culture
NEW YORK, NY (October 13, 2020) – As we get out the VOTE for the 2020 USA election, YES AND is now offering voters a way to WEAR THE CHANGE they wish to see—with their new GOTS (Global Organic Textile Standard) certified organic cotton, low-impact dyed, and ethically made “VOTE” masks and T-shirts for both women and men.
This stunning, stylish, and sustainable collection includes organic "VOTE" tees ($43) in olive, black and moonbeam, "VOTE eco logically" long sleeve tees ($48) in heather gray and white, "VOTE eco logically" short sleeve unisex crew tees ($38) in heather gray and white and "VOTE" masks ($13) in olive and black.
YES, this innovative ECOfashion brand, founded by visionary Marci Zaroff, introduces responsibly luxurious, cool and conscious apparel to the masses, AND, at an accessible price point. YES AND was born to break the stigma that sustainable fashion has to compromise modern design, quality, fit, color, comfort or price. YES, the vibe is edgy, flattering, and fun, AND the company is committed to value AND values.
In the spirit of co-creation, YES AND has partnered with like-minded organizations, including the Rodale Institute and Women’s Earth Alliance, for this timely and important “VOTE” campaign.
“There can be no climate justice without social justice. This year’s election is so critical for Mother Earth, our global community, and our children’s futures—so please join me to VOTE eco logically—for a better world and a cleaner, greener planet,” states Zaroff.
According to The Organic Center and Organic Trade Association, “Organic agriculture mitigates climate change by reducing direct and indirect sources of greenhouse gas emissions, and acting as a carbon sink via soil carbon sequestration. Organic Farms emit 18% less global warming potential than other farming systems, and have greater biological activity, greater soil stability, more biomass and higher diversity, and sequester 26% more carbon than soils from non-organic farms.”
YES AND’s parent company, ECOfashion Corp, runs a “Greenhouse of Brands,”—all sharing a passion for organic and regenerative agriculture. MetaWear, EFC’s manufacturing arm, has an office in India and manages all production from organic farm to finished fashion, and source to story. Sister brands Farm to Home and Seed to Style will bring GOTS certified organic home and apparel to world-leading home shopping network QVC in January 2021.
YES AND gives people a way to buy what they love and seek—affordably and online, while making a difference to human and environmental wellness, farmer and worker welfare, and future generations. YES, join the movement to look good, feel, good and do good in the world, AND, “VOTE eco logically” in this upcoming election, and always.
Enter YACOMPASS11 at checkout for 11% off at www.joinyesand.com.
About YES AND
YES AND is hailed as a timely, digitally native, modern and sustainable fashion brand, created by ECOlifestyle pioneer and authority, Marci Zaroff. The brand offers responsibly luxurious, GOTS certified organic apparel to the masses at an accessible price point. YES AND was created to break the stigma that sustainable fashion has to compromise style, quality, fit, color, comfort or price. The vibe is edgy, flattering, and fun AND is certified organic, low impact dyed, and ethically made.
According to the Textile Exchange, the fashion industry is one of the largest air and water polluters, representing 8-10% of the planet's carbon impact and 20% of Earth's industrial freshwater pollution.
About ECOfashion Corp
ECOfashion Corp is a Social Purpose Corporation (SPC), focused on people, planet, and prosperity, and was founded in 2019 by ECOfashion pioneer, serial entrepreneur, expert and author Marci Zaroff, with the vision to transform the fashion and textile industries through inspiration, education, innovation and collaboration. By leading with modern design, high quality and affordability, the ECOfashion Corp "GreenhouseTM of Brands" includes YES AND (direct-to-consumer sustainable apparel online), Farm to Home (organic bed and bath on QVC), Metawear (turnkey sustainable apparel and home manufacturing), RESET (a regenerative, in-conversion-to-organic cotton farm project in India,) and Seed to Style, GOTS certified apparel brand (sizes XXS-3XL) launching on QVC January 29, 2021.
For more information visit:
www.joinyesand.com | @yesand | @MarciZaroff
www.ecofashioncorp.com
Media Contact
Brandsway Creative
Alexandra Rothenberg - Account Executive
E. AR@BrandswayCreative.com
O. 212 966 7900